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Tag Archive: avoid death by PowerPoint

B2B marketing tip #231: Winning presentations

B2B Marketing Tip of the WeekWe’ve all been there: “Death by PowerPoint” as a potential vendor shows their capabilities in a bullet-riddled slide deck.

Stand out in your next presentation by focusing the discussion on the potential customer and their needs—not a laundry list of your company’s history, personnel and awards. Come prepared to interact with your audience and make it all about them, using slides to support—not lead—the discussion.

B2B marketing tip #96: Winning presentations

B2B Marketing Tip of the WeekWe’ve all been there:  “Death by PowerPoint” as a potential vendor shows their capabilities in a bullet-riddled slide deck.

Stand out in your next presentation by focusing the discussion on the potential customer and their needs—not a laundry list of your company’s history, personnel and product features. Come prepared to interact with your audience and make it all about them, using slides to support—not lead—the discussion.

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