Seen + HeardThis week’s “Best of the web” takes an inspirational turn, coming from leadership coach Bec Pfeiffer’s post, “I Am: The Power of Declarations.”

Successful marketers are leaders, and leadership requires confidence, purpose , and more often than not, the difficult task of motivating change. Declarations can be “powerful tools” to “open up the possibilities for change.”

Check it out.>>

Every Friday, Seen+Heard presents a link to some of the best B2B marketing thinking on the web. Have a great B2B article to share or a topic you’d like to see? Tweet me @ThinkSpringMktg or contact me.